Mark Bult Design: San Francisco, CA, Established 1988

Web design and development for small and large business, e-commerce, b2b, b2c, SAAS, and community websites. User experience design and usability testing.

Friday, August 31, 2007

CNET finally shows some love for the Mac

CNET Networks has acquired the TechTracker Network, comprising the sites,,, and a few ancillary domains.

This marks a significant shift for CNET's tech offerings, since the majority of TechTracker's visitors are Mac users.

While CNET has covered Apple a lot on and, their Reviews section has historically been so-so at best with regard to Mac hardware, and's Mac software offerings have always been pretty lackluster compared to the competition. This acquisition could mark a turning point.

The announcement of the acquisition has garnered a lot of negative comments regarding CNET on the VersionTracker Blog. It's a little sad to see how much general ill-will the commenters have for CNET. More sad, however, is that the majority of the commenters are critically misinformed. *sigh* Either way, it looks like CNET has a long way to go to fix a reputation in the Mac market.

"The Macintosh may only have 10% of the market, but it is clearly the top 10%."
– Douglas Adams

UPDATE: I just noticed that TechTracker also has a little site called, created "to institute and promote sustainable practices and reduce TechTracker’s overall energy imprint." I hope it will survive the changes the CNET purchase will bring.

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